Ladies and Gents! (I am sure some men might read my post too!)
Let’s talk about my Free SEO Toolbox—because in this wild, ever-changing online world, we’re not about to let some sneaky search engine algorithms dull our sparkle!
I know you are probably thinking what did Google do?
It is always them, never Yahoo or Bing right? Well, they are changing how people will receive results on any given query. In the past, you would type in: “How to create a lead magnet?” and Google will show you the top 10 pages with sponsored ads at the top.
Now, their AI collects all the information from the internet and gives their AI result at the top of the page. Followed by sponsored sites, and then the top 10 pages.
And yes! A lot of websites, especially bloggers felt that change, with many top companies saying that Blogging is dead. So, do we believe everything we hear and say, or do we adapt to the changes and keep using essential tools to increase our website performance?
Well, I can tell you, as it is right now, it does not apply to all search queries. It is currently experiential and you will find it will only give you AI results-sometimes.
Will SEO go away?
It is my opinion that SEO will never go away. It might evolve, but we will always need to make sure search engines know what our sites and/or posts are about, and therefore, if you’re running a website (or dreaming about it), my FREE SEO toolbox, is just what you need to ensure you implement the most important parts when it comes to SEO. And yes, there are many other factors to SEO too, but getting the basics right will give you a head start.
Now, I want you to see Search Engine Optimization (SEO) as your website’s stylist. It’s all about making your site look fabulous in the eyes of Google, so it can strut its stuff at the top of search results. Why does this matter? Because being under the top 10 of the results = more visitors = more eyeballs on your amazing content or products = winning! 🏆
Here’s Why SEO could be your superpower
- Boost Your Site’s Performance: If you implement what is in my toolbox, you will have a faster, smoother, and prettier site for your visitors.
- Attract the Right Crowd: You will also have access to my preferred tools to create targeted keywords that your audience is searching for.
- Outshine the Competition: If you use the tools I suggest and follow the pattern in my spreadsheet, you will have a major edge over your competition. Especially if they are not concerned about SEO.
- Get Insider Info: After installing and applying the strategies mentioned, you will soon realize tools like Google Analytics, Search Console, and others will show you exactly when something goes wrong on your site.
What is in the SEO Toolbox
So, whether you’re blogging, selling, or just building your online empire, this toolbox will show you the process to get it done like a pro (without breaking a sweat).
When you download your copy of the toolbox, you will see the main section which will include the following topics:
- Keyword Research
- The Foundation
- User Experience
- Performance
- Technical SEO
- Content Strategy
- On-Page SEO
- Off-Page SEO
- Local SEO
Each one of these topics with have sub-topics that you will need to implement. Once it is done, you will be able to change the status to either “not started, in progress or completed”. Some of them will stay “in progress” because it is an ongoing topic. You will also be able to add a start and end date with notes, just in case you are outsourcing some of the work.
In this post, I am not going to cover all these points, as you will be able to download the toolbox and work systematically through it, but I do want to explain the various keyword research tools that form the starting point of your implementation plan.
Please note that there are hundreds of different types of keyword research tools and I am only mentioning a few. You can use anyone you feel comfortable with or who fits your current budget.
Keyword Research Tools
Ubersuggest
This is a free SEO audit tool with 3 searches a day. If you need more, you will need to upgrade. I use the paid version and will not go without it. It is one of the cheaper options when it comes to keyword research tools, but it is doing the same thing as the other tools. You will be able to find the right keywords based on search volume and competition.
Key Features:
- Keyword suggestions and content ideas.
- Domain analysis for external links and link-building opportunities.
- Keyword tracking
- Keyword difficulty
- Have a free trial
RankMath SEO
RankMath is another paid tool I am using. A powerful SEO extension for WordPress websites to simplify on-page SEO analysis. Why I love this tool, is because it optimizes your post as you type. It is perfect for writing blog posts and ensuring all the important parts are in your post, by giving you a score.
Key Features:
- Optimize meta descriptions.
- Perform an in-depth SEO audit.
- Create a rich snippet
- 404 and broken link checker
- Redirection tool
- Robots txt editing
- SEO image optimizer
- Rank tracking
Mangools
Known for its user-friendly interface, this tool provides competitive analysis and keyword research capabilities, much like Ubersuggest.
Key Features:
- Analyze search engine rankings.
- Identify link-building opportunities.
RankIQ
This is probably one of my favorite tools because it is tailored for writing blog posts. This tool identifies low-competition keywords with high traffic potential. Doing all the keyword research for you. You just choose your niche, and it will give you all the golden keywords you need to write about. It also shows you how fast you can rank for the keyword. Truly an amazing tool. There is however a cost involved, but it is surely worth it.
Key Features:
- Suggests blog topics.
- Highlights keywords for content optimization.
- Shows you the right keywords to use in your post Title
Tools you have to implement
Google Search Console
If you are serious about knowing about your keyword research success, then you have no choice but to implement Google Search Console. It is a free, robust tool provided by Google to help website owners and SEO professionals monitor and maintain their site rankings.
Key Features:
- Submit sitemaps for better indexing.
- Get detailed reports on technical SEO issues.
- Analyze Google search results to identify improvement areas.
Google Analytics
Google Search Console is not enough on its own. You have to install Google Analytics to see the behavior of your audience. This tool offers you valuable insights and is necessary if you want to track certain events on your website. It is a good idea to connect your Google Search to your Analytics account. That is not the only reason for connecting to Google Analytics. Another important aspect is paid advertising. By making use of your Google Analytics you will have a better understanding of your audience before you create your paid advertising campaign.
Key Features:
- Track page content performance.
- Measure user engagement metrics.
Step-by-Step Instructions for Using Essential SEO Toolbox
The rest of the other points mentioned earlier are all about monitoring technical SEO. Things like:
- Run a site audit with a Website SEO Checker
- Fix broken links and improve page speed.
- Check for mobile responsiveness and user experience issues.
- Making use of long-tail keywords.
- Share optimized web pages on social media.
- Enhance page speed and mobile compatibility
- Creating secure backlinks from highly authoritative websites.
Register to receive Free Download
Key steps to follow on a daily/monthly basis
Keep producing new high-quality, keyword-rich content. You can even use an AI content writer, as long as you do not copy/paste and only use it as a guide to help you create the right format for your content, or even assist in giving you ideas for your content.
- Conduct regular site audits to identify weak points.
- Monitor and refine your strategies
- Stay up to date with search engine algorithm changes.
- Make use of the Chrome browser tool Ubersuggest offers to get more keyword ideas.
What is your next step?
My FREE SEO toolbox empowers website owners to boost their online presence. By combining the best SEO tools, focusing on user experience, and following a structured SEO strategy, you can achieve long-lasting results.